Business Solutions - Customer Relationship Management

CRM (customer relationship management) is an information industry term for methodologies, software, and database capabilities that help a business manage customer relationships in an organized way.

Knowledge Solutions has developed databases that have helped businesses learn about its customers. The output of these databases analyzed relationships in sufficient detail so that management, marketing, salespeople, people providing service, and the customer directly could access information, match customer needs with product plans and offerings, manage customer risk, remind customers of service requirements and know what other products a customer had purchased.

CRM - Business Application

• Marketing - Helping an enterprise to enable its marketing departments to identify and target their best customers, manage marketing campaigns and generate quality leads for the sales team.
• Sales - Assisting the organization to improve telesales, account, and sales management by optimizing information shared by multiple employees, and streamlining existing processes.
• Customer Service - Allowing the formation of individualized relationships with customers, with the aim of improving customer satisfaction and maximizing profits; identifying the most profitable customers and providing them the highest level of service.
• Churn Management - Providing employees with the information and processes necessary to know their customers, understand and identify customer needs and effectively build relationships between the company, its customer base, and distribution partners.

LINKS

• Marketing Management
• Sales Quality Assurance
• Revenue Assurance
• Credit & A/R Management

• Overview
• Business Processing Reengineering
• Credit & A/R Management
• Customer Relationship Management
• Enterprise Resource Planning
• Fraud Management
• Healthcare Revenue Cycle
• Lawson™ Services
• JD Edwards™ ERP
• Marketing Management
• Revenue Assurance
• Sales Quality Assurance